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The growth wasn’t necessarily entirely organic: backup battery makers have been pitching press and customers alike hard with the Pokemon Go angle. RAVPower had reps on-hand at a meetup event in San Francisco for the game, and Griffin offered a discount on units to capitalize on similar outings. And in a Fortune article, RAVPower, Scosche and Anker all said they saw considerable uplift in sales for their portable powerhouses.
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