Social media has grown in popularity with no signs of slowing down any time soon, whether it's staying updated with friends, world events, or local news. There are so many social networks to choose from that standing out from the crowd can be difficult, which is why the demand for Storm Bran, a San Diego social media agency, has grown exponentially in 2023.

Fifty-nine percent of the global population uses social media, which equates to approximately 4.7 billion people around the world. There is a ten percent growth year over year in the number of people using social media. On average a person will use seven different social media networks monthly with eighty-four percent of those aged eighteen to twenty-nine being the most active social media users, spending on average two and a half hours on social media daily.

In 2021, social media usage grew by thirteen percent every second with new users. Six out of ten people globally have a social media account and over two hundred million social media users will visit one business profile daily. Facebook remains the most used social media platform for marketers with Instagram ranked second.

There are more than two hundred million businesses on Facebook alone with ninety-three percent of social media marketing agencies using Facebook ads. Facebook has more than 2.94 billion global users with just shy of two billion people logging into Facebook each day. On the other hand, Instagram adverts reach thirty percent of internet users. These social media platforms help to drive conversions with posts using tagged locations getting almost eighty percent more engagement.

Blake J Nolan, the President of Storm Brain, a San Diego social media agency, said Twitter is also exceptionally popular with businesses with tweets using GIFs gaining fifty-five percent more engagement. Companies rely on Twitter for customer service. Twitter has more than two hundred million daily active users with forty-two percent of the users visiting the social media platform each day.”

TikTok has grown exponentially over the past few years with one hundred and forty-nine million users. Twenty percent of TikTok users earn more than $75,000 during their careers. It is the fastest-growing social media network with more than one hundred percent user growth in the United States in the past two years.

About Us: Storm Brain is an innovative digital marketing agency offering customers branding and creative services to help them achieve new results in their businesses. The company caters to companies of all sizes and in all industries, providing them with comprehensive marketing and branding services to meet their particular project or campaign needs. Storm Brain offers superior levels of customer service and support with a range of services to meet each customer’s unique ongoing marketing requirements. They have a dedicated team of designers, developers and content strategists offering web design and development, search engine optimization, online and offline marketing campaigns, app development and so much more. To find out more, visit https://www.stormbrain.com.