Content Intelligence is a strategy which uses systems and software including artificial intelligence (AI), machine learning, big data, and natural language processing (NLP) that transform complex raw data into valuable insight which further converted into an actionable task for the content maker. Content intelligence uses to engage the buyer to drive sales of enterprises and improve customer satisfaction. Content Intelligence enables to user to understand the targeted audience, which allows to the organization to make effective strategic decisions.

The major factor driving the market growth of content intelligence are the growing need for market intelligence and demand for audience interest analysis. In addition, increasing awareness of content intelligence and availability of advance business tools and technologies such as AI, machine learning, business intelligence and natural language processing (NLP) to derive content insights are also propelling the market growth of content intelligence during the forecast period. Moreover, the growing importance of content creation for marketing perspective is also expected to be further bolstering the global content intelligence market growth during the forecast period. However, a large volume of content or data restrict the marketer to deliver content effectively to a targeted audience is restraining the market growth.

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North America is anticipated to dominate the content intelligence market and expected to grow at significant rate during forecast period in terms of revenue due to increasing investment in advance technologies such as machine learning, big data, power BI, artificial intelligence and natural language processing in this region coupled with willingness to invest heavily in digital marketing initiatives of their products. In addition, owing to a strong financial position and stable economy which create an opportunity for adoption of new technology for effective business operations.

Various notable players in the Content Intelligence market include OpenText Corporation, M-Files, Inc, Socialbakers, Curata, Inc., Scoop.it, Onespot, Atomic reach, Vennli, Inc., Idio ltd., Abbyy and among others. Major players are focussing on product launch, acquisition, collaboration to expand their global reach and become a market competitive. For instance, Dell EMC acquired OpenText which offer content suite platform, its product is available on-premises, public and private cloud. The company offers content intelligence integrated with various application.

The Global Content Intelligence market has been segmented on the basis of Component, Deployment Type, Organization Size, Vertical and Geography. Based on the component market is categorized into Solutions and Services. On the basis of deployment type market is segmented into On-premises, on-cloud and hybrid. Based on the organization size market is segmented into Small and Medium-sized Enterprises and Large Enterprises. Based on the vertical market is categorized into BFSI, IT & Telecommunication, Manufacturing, Government and Public Sector, Retail and Consumer Goods, Healthcare, Media and Entertainment, Travel and Hospitality and Others and by key geography.

The research report “Global Content Intelligence Market” provides an in-depth analysis of the global content intelligence market based on component, deployment, vertical and major geographies for the forecast period from 2019 to 2026. The report also highlights the major market drivers propelling the growth as well as challenges faced by market participants. The research report provides market size and forecast for the global Content Intelligence market. In addition, the report also analyses the competitive landscape, major players and their strategies in 2018. The competitive landscape section of the report captures and highlights the recent developments in the market.

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Key questions answered in this research report:
1- At what pace is the global content intelligence market growing? What will be a growth trend in the future?

2- What are the key drivers and restraints in the current market? What will be the impact of drivers and restraints in the future?
3- What are the regional revenue and forecast breakdowns? Which are the major regional revenue pockets for growth in the global content intelligence market?
4- What are the various application areas and how they are poised to grow?

Market Segmentation
By Component
• Solutions
• Services

By Deployment Type
• On-Premises
• On-Cloud
• Hybrid

By Organization Size
• Small and Medium-sized Enterprises
• Large Enterprises

By Vertical
• BFSI
• IT & Telecommunication
• Manufacturing
• Government and Public Sector
• Retail and Consumer Goods
• Healthcare
• Media and Entertainment
• Travel and Hospitality
• Others

By Geography
• North America
As a part of the customization
o By Component
o By Deployment Type
o By Organization Size
o By Vertical
o US
o Canada

• Europe
As a part of the customization
o By Component
o By Deployment Type
o By Organization Size
o By Vertical
o UK
o Germany
o France

• APAC
As a part of the customization
o By Component
o By Deployment Type
o By Organization Size
o By Vertical
o India
o Japan
o Rest of APAC

• ROW
As a part of the customization
o By Component
o By Deployment Type
o By Organization Size
o By Vertical
o Brazil
o South Africa
o Rest of World

Leading Market Players
• OpenText Corporation
• M-Files, Inc,
• Socialbakers
• Curata, Inc.
• Scoop.it
• Onespot
• Atomic reach
• Vennli, Inc.
• Idio ltd.
• Abbyy

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