Gaming industry has witnessed prominent growth over past decade with emergence of advanced processing devices and advent of computer graphic processing solutions. The online gaming has gained widespread adoption globally with advancements in computer hardware and development of online gaming platforms. The trend of streaming live games over internet has set in motion a significant revenue generating stream for online streaming platform providers as well as hardware manufacturers. The game play is streamed live or is recorded and then streamed on online platforms for viewers and subscribers.

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The proliferation of smartphones and increased processing power has led the development of live games for mobile platforms. With rising investment in communication infrastructure and development of game stream integration solutions, the live game streaming is expected to become much faster and easier in coming years. Thereby, fueling the growth of global live game streaming market during the forecast period.

Rising popularity of mobile game streaming to drive the growth of application-based live game streaming

The global live game streaming market is segmented based on solutions, revenue model, and geography. Based on solutions, the global live game streaming market is segmented into web-based and application-based. The web-based segment is further sub-segmented into Twitch, YouTube, Mixer, Facebook, Dailymotion, and others. The application-based segment is sub-segmented into Xbox Game Streaming, Remotr, Steam Link, Rainway Inc., and others. The web-based live game streaming contributed a dominating share to the global live game streaming market. Majority game streaming solution providers are focusing on streaming though web browsers due to strong penetration of computer games. The application-based live game streaming is expected to be the fastest growing segment during the forecast period and is anticipated to be a dominating segment by the end of forecast period owing to rising penetration of mobile gaming and adoption of mobile game streaming solutions.

Expanding media & entertainment industry and increased adoption of Live Game Streaming tools to drive market growth

Based on revenue model, the global live game streaming market is segmented into subscription, in-game advertising, and others. The subscription segment held the largest share of the global live game streaming market in 2019 and is expected to grow at a prominent rate during the forecast period. The in-game advertising segment is anticipated to witness steady growth during the forecast period.

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Based on geography, the global live game streaming market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America. North America contributed the largest share to the global live game streaming market in 2019 owing to presence of large number of online game players and adoption of live game streaming solutions across the United States. The United States accounts for the largest online gaming traffic and is expected to contribute towards the growth of the North America live game streaming market during the forecast period. Asia Pacific contributed a prominent share to the global live game streaming market in 2019 and is expected to be the fastest growing region during the forecast period owing to rapidly increasing number of live game players across the major countries in Asia. Rising penetration of mobile gaming and availability of affordable game streaming solutions is expected to contribute towards the growth of Asia Pacific live game streaming market during the forecast period.

Major players active in the global live game streaming market include AfreecaTV, Apple Inc., BIGO, Blade Group, Douyu TV (Tencent Holdings Limited), Facebook Gaming, Mixer (Microsoft Corporation), Nvidia Corporation, Parsec Cloud, Inc, Smashcast, Sony Corporation, Twitch (Amazon.com, Inc), Vortex, YouTube Gaming (Alphabet Inc’s), and YY Live.