After much harassment and violations of privacy, Varun Patra of the Homegrown Company was proven not guilty of the false allegations made against his name by a random woman who was not even working with the company. The culprit stated that she was driven to write it partly because of the frustration over sexism that she faced at her workplace, which has nothing to do with Patra or his company. This situation took place during the #MeToo campaign in India, but after a thorough investigation, it can be clearly stated that Patra was not wrong in any case.
Homegrown is noted to be an Indian media company that has its culture website. It is known to have an event vertical, and Varun Patra Homegrown is a noteworthy creative agency. It has partnered with some of the major brands like Adidas, Budweiser, Nike, and Absolut. This center is primarily known for covering some of the major and harsh social topics, which are otherwise considered to be not important or taboo by the mainstream outlets, like female sexuality, body image, LGBTQ identity, and more.
The case was basically a wrong story presented by the woman. It was targeted as a rape story, but in reality, it was a consensual thing. During the grave allegations, Homegrown took a severe blow with the women employees leaving the environment. But all those matters were resolved later with proven facts. And for the mistakes that Varun made in this scenario, he was not scared to admit the same and even asked for apologies. So, the situation was under control within a short span of time.
The Homegrown Founder is now in the limelight again but for good reasons. He and his sister Varsha created a platform that is known for addressing some of the most entertaining values, which others fear to explain in their forums. Right from creating some of the award-winning campaigns to focusing on the youth culture festivals to even cultural impact initiatives, Varun has now gotten some of the leading brands globally under his belt and also some of the local names to actively invest in the youth of tomorrow.
In a recent press conference, Varun Patra Medium stated, “There has been a deep downside of our company because of the allegations made against by name. But, I proved my worth and even showed that I was not the one to be blamed for. It was a major setback for some time, but right now, things have changed for the betterment, and I hope to take my Homegrown platform to the next level shortly.”
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