The viscose staple fiber market was valued at over 4,750 kilo metric tons in 2020 and the market is projected to register a CAGR of over 4% during the forecast period (2021-2026). COVID-19 has affected the value chain in every possible way. There was a halt in the supply of raw materials because of the restrictions of the government. Most of the manufacturing plants had shut down during the pandemic for the employee’s safety and to halt the virus growth. Companies like Lenzing AG has started producing safety masks in their plants as the non-woven fibers are used in the manufacturing of masks. COVID-19 had negative impact on the market specifically for applications such as automotive and apparels.

- Over the short term, the adoption of Viscose fibers is likely to increase due to the ambiguity in cotton prices. The rising demand from textile & apparel, non-woven, and specialty manufacturing sectors have also hugely attributed to the growth of the market.

- Competition from synthetic fibers is expected to hinder the market growth.

- The woven segment dominated the market share with around 80% share in the global market.

- Asia-Pacific region dominated the market and accounted for a share of 65% and is also estimated to record the fastest CAGR during the forecast period.

Key Market Trends

Increasing Demand for Woven Fibers

- Viscose staple fibers (VSF) or artificial cotton fibers are natural and biodegradable. These fibers are obtained from wood pulp and cotton pulp, which share the characteristics of cotton fibers. These are versatile and easily bendable fibers and have a wide range of application in apparels, home textiles, home furnishings, dress materials, and woven & knitwear.

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- Increasing demand for textiles and apparels is expected to drive the demand for VSF in these applications. Asia-Pacific, the largest market for woven fabrics, is witnessing a healthy growth due to the increasing demand in countries, like India, China, etc.

- In India, the demand for apparels has increased with growing consumer preference, in response to growing foreign textile brands. The demand has been augmented by digitalization, social networking sites, and apps, which help in increasing the sale of garments. Some apparel manufacturers in India state that the growth rate in menswear brands is at 7-10%, while the growth rate of women and kids’ apparel is around 15-20%. Also, the growing number of working women has increased the demand for women apparel.

- Viscose is the most important Man-made cellulose fiber with a market share of around 79% of all Man made cellulose fiber.

- Small regions, such as Bangladesh, has witnessed an increase in population and living standards, driving the demand for knitted fabrics.

- All the aforementioned factors, in turn, increase the demand for the viscose staple fiber during the forecast period.

Asia-Pacific Region to Dominate the Market

- Asia-pacific is expected to dominate the VSF market during the forecast period. China is the largest producer and consumer of viscose staple fiber, globally. The country accounts for ~65% of the total globally produced viscose staple fiber owing to the rapidly increasing yarn production.
- China is the largest clothing producer in the world and has the largest production capacity for textile products consisting of cotton, manmade fibers, and silk. The major problem faced by the Chinese viscose staple fiber industry is the presence of the surplus production capacities.

- Lenzing and Birla are some of the major global manufacturers with their production facilities in China.
- The Indian textile industry has witnessed positive growth, not only in India, but also in the international market. It is one of the leading apparel-exporting countries, supplying to a large market in Europe, including Germany, Spain, France, and the United Kingdom.

- Additionally, there has been an increase in wages in the country due to which the textile production is expected to shift to low-wage ASEAN countries, ultimately affecting the sales of viscose staple fiber in China.
- Additionally, supportive government regulations, such as the Amended Technological Upgradation Fund Scheme (ATUFS) and the Scheme for Integrated Textile Parks (SITP), capital and freight subsidy on textiles by the states of Maharashtra and Haryana have provided a boost to the industry. This, in turn, has significantly driven the market for viscose staple fiber in India.

- Due to all these factors, the market for viscose staple fiber is expected to increase in the region during the forecast period.

Competitive Landscape

The global VSF market is consolidated in nature and the top 5 manufacturers occupy around 60% of the market. Major players in the market include Lenzing AG, Birla Cellulose, SATERI, XINJIANG ZHONGTAI CHEMICAL CO., LTD., and  Tangshan Sanyou Group Xingda Chemical Fibre Co.Ltd, among others.

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- The market estimate (ME) sheet in Excel format
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