Market Reports on Saudi Arabia presents a new report on “Direct Selling in Saudi Arabia” There is also analysis of non-store retailing: vending; home shopping; internet retailing; direct selling, as available.

Direct selling continues to come under intense pressure from other non-store retailing channels, which continues to hamper growth. Current value growth in the category reached 12% in 2016, and this was a slowdown from the current value CAGR of 14% observed over the review period. In addition, the strong growth being seen in store-based retailers channels which continue to expand geographically has made it more convenient for many Saudi consumers to purchase products in stores, whether food and drink or beauty and personal care products. The country’s direct selling operators, however, are trying to meet this competition by utilising the latest technologies such as the internet and social media to advertise and their products and communicate their brand messages to consumers and they are also investing in offering effective after-sales service.

Direct Selling in Saudi Arabia report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; home shopping; internet retailing; direct selling, as available.

Product coverage: Apparel and Footwear Direct Selling, Beauty and Personal Care Direct Selling, Consumer Appliances Direct Selling, Consumer Electronics Direct Selling, Consumer Healthcare Direct Selling, Food and Drink Direct Selling, Home Care Direct Selling, Home Improvement and Gardening Direct Selling, Housewares and Home Furnishings Direct Selling, Media Products Direct Selling, Other Direct Selling, Personal Accessories and Eye wear Direct Selling, Pet Care Direct Selling, Traditional Toys and Games Direct Selling, Video Games Hardware Direct Selling.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Direct Selling market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents
1. Direct Selling by Category: Value
2. Direct Selling GBO Company Shares: % Value
3. Direct Selling GBN Brand Shares: % Value
4. Direct Selling Forecasts by Category: Value
5. Sales in Retailing by Store-based vs Non-Store: Value
6. Sales in Store-based Retailing by Channel: Value
7. Store-based Retailing Outlets by Channel: Units
8. Sales in Non-Store Retailing by Channel: Value
9. Retailing GBO Company Shares: % Value
10. Retailing GBN Brand Shares: % Value

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