How Unified Retail Commerce Platforms Enhance Customer Experience Across Channels


Posted June 26, 2025 by Sagarthombare

The Unified Retail Commerce Platform market in the USA is anticipated to witness substantial growth in the coming years.
 
QKS Group Projects that the Unified Retail Commerce Platform Market in the USA will Grow at a CAGR of 17.5% by 2028
The Unified Retail Commerce Platform market in the USA is anticipated to witness substantial growth in the coming years. The rising integration of IoT devices in retail environments — including physical stores, warehouses, and supply chains — is transforming how real-time data is collected and utilized. These platforms are expected to leverage IoT technologies to drive smarter inventory management, automate stock replenishment, and boost overall operational efficiency.
An increasing number of retailers are turning to unified commerce platforms to streamline operations, enhance inventory visibility, and elevate customer engagement. The market landscape is expected to become more competitive, with both global technology providers and regional vendors offering solutions customized to the specific needs of businesses operating in the USA.
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Key Questions Addressed in this Research:
What is the current competitive landscape, and how is it expected to evolve for Unified Retail Commerce Platforms in the USA?
What will be the primary competitive dynamics shaping the US Unified Retail Commerce Platform market by 2028?
How will different vendors position their offerings for various customer segments, including small and medium businesses (SMBs) and large enterprises?
How will vendor strategies differ between cloud-based and on-premises solutions in the USA market by 2028?
What are the key strengths and challenges faced by vendors operating in the US Unified Retail Commerce Platform market?
What market opportunities exist across industries, and what competitive factors will influence vendor positioning?
Strategic Market Insights
QKS group defines Unified Retail Commerce Platforms (URCPs) as solutions designed to integrate product, inventory, order, and customer data across all retail channels to deliver a seamless and personalized Customer Experience (CX). These platforms bridge back-end retail operations with front-end customer interactions, ensuring consistency across all touchpoints. Real-time synchronization of product availability, inventory status, orders, and customer information across channels enables retailers to provide a truly unified and connected experience to their customers.
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Vendors covered in this Study:
Aptos, Cegid, Comerzzia, Enactor, Extenda Retail, Flooid, Fujitsu, LS Retail, Manhattan Associates, Microsoft, NCR VOYIX, NewStore, OneView Commerce, Oracle, Planet (formerly Proximis), Salesforce, SAP, and Sitoo.
Also Read:
https://qksgroup.com/market-research/market-forecast-unified-retail-commerce-platform-2024-2028-latin-america-4534

https://qksgroup.com/market-research/market-forecast-unified-retail-commerce-platform-2024-2028-central-and-eastern-europe-4531

https://qksgroup.com/market-research/market-forecast-unified-retail-commerce-platform-2024-2028-asia-excluding-japan-and-china-4529
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Issued By Shardha Roy
Country India
Categories Business , Engineering , Marketing
Tags unifiedcommerce , retailtechnology , omnichannelretail , retailinnovation , customerexperience
Last Updated June 26, 2025