Market Overview

Masking tapes are used in paint industry to provide perfect and sharp edges. Masking tape is preferred for both indoors and outdoors use, owing to its easy to use property, perfect finish, and easy removal without residue even from delicate surfaces. Multi-surface performance, easy unwind, and good adhesion are some of important factors to be considered while selecting painting masking tapes.

The paint or coating system, the nature of application, service temperature, adhesives used, and type of backing material determine the properties of masking tapes. Paints and coatings sector is one of the most heavily regulated industries in the world. For instance, as per the draft notification issued on April 8, 2016, by Indian Ministry of Environment, Forest and Climate Change on lead control regulations in household and decorative paints, restricted the lead content up to 90 ppm (internationally accepted standards for all kinds of paints).

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Market Dynamics

Major driver for growth of the painting masking tapes is a growing paints and coating industry. According to World Bank, the market for paints in India is expected to grow 1.5 times to 2 times GDP growth rate in the next five years i.e. from 2016 to 2021. According to Berger Paints India Limited, 2018, around 75% of industry turnover is contributed by decorative paints and remaining 25% is of industrial paint. This industrial paint segment is comprises automotive, protective, and powder coatings.

The Asia Pacific is projected to be the fastest growing region in coatings market and it is estimated to account for the largest share of the global demand by 2020. China, India, and South Korea have witnessed significant growth in construction sector, which in turn is propelling demand for masking tapes in the Asia pacific. Increasing growth of the global construction industry is contributing to positive impacts on the growth of painting masking tapes market.

Uses of masking tapes vary from wet painting, spray painting, stenciling, sandblasting to high temperature applications such as printed circuit board manufacture and powder coating. Furthermore, they are handy in decline and restoration projects for building containments, labeling, hanging temporary signs, and bundling.

Market Taxonomy

On the basis of backing material, the global painting masking tapes market is segmented into:

Foam

Paper

Plastic

Foil

Fiber

On the basis of adhesive type, the global painting masking tapes market is segmented into:

Silicon-based

Acrylic-based

Rubber-based

Key players operating in global painting masking tapes include Advance Tapes International Ltd., Shurtape Technologies LLC, Beiersdorf Aktiengesellschaft, Bolex (Shenzhen) Adhesive Products Co. Ltd., Intertape Polymer Group, Inc., Scapa Group PLC, Saint-Gobain Performance Plastics Corporation, Nitto Denko Corporation, Berry Global, and 3M Company.

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