A body scrub is a popular body treatment product which is particularly used for exfoliates and hydrates skin in order to make skin smooth and soft. It offers various benefits among the consumer, as it removes dead skin cells, refreshes appearances to increase confidence, reduce stress, and clears blemishes. The demand for body scrub has been growing significantly during forecast period 2019-2026. This is attributed to growing skincare awareness and to have healthy skin. Strong desire among adults to retain youthful appearances has nurtured the global body scrub market.
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Plant-based body scrub has been gaining significant traction in the global body scrub market during forecast period 2019-2026. This traction is majorly due to significant benefits as it gives glowing skin, exfoliation of dead cells on a regular basis and it moisturizes skin. It is also used for oily skin which rejuvenates skin. Growing beauty parlor, commercial body spa centers has integrated the demand for body scrub.
Body scrub in the form of cream has been holding the huge share in the global body scrub market during forecast timeframe. Cream is majorly preferred by the consumers as it easy to blend into skin, it can be quickly applied without brushes and it being highly pigmented, it needs a small amount of product.
Household segment gained major traction in the global body scrub market owing to various benefits of body scrub at home such as no time bounding and convenience about place. Because of busy and hectic schedule, consumers find it an attractive option to choose, which in turn, augment the growth of household segment during the forecast period 2019-2026.
E-commerce is increasingly becoming a popular platform for buying various household products. Convenience, free home-delivery, and ease of payment has enabled consumers to buy products online. There is a change in purchasing habits of the customers from offline to online channels. Moreover, it provides manufacturers with an alternative channel for reaching small and large customers, thus contributing in the growth of the body scrub market.
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Asia Pacific is dominated the global body scrub market during forecast time frame. Growing skin awareness among consumers and rising disposable income in developing countries including China, India, and among others, has led the growth of the market over the forecast period. Growing female working population has been given headway to spend on the beauty and skin care products which likely to spur the growth of the market.
North America is likely to grow at high CAGR growth rate owing to high spending capacity of the consumers and eager to have healthy and young looking skin. Furthermore, the major giant operates in the region which have untapped opportunities for expanding their business using various strategies such as product launching, celebrity endorsement, and heavy advertising. Consumers get attracted towards the product offerings by attractive packaging and different raw source used for making body scrubs, which in turn, augment the growth body scrub market in the region.
Body scrub market has been segmented on the basis of type, form, end users and distribution channel. By type, it further segmented into plant based, milk based and others. By form, it is bifurcated into powder, gel or liquid cream. By end users, it is segmented into commercial and household. By distribution channel, it is grouped into hypermarket/supermarket, convenience stores, E-commerce and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
Some of the major players operating in the global body scrub market analyzed in this report are The Body Shop, Tonymoly Co. Ltd., L’Oreal, Sephora Inc., Innisfree Corporation, Sephora Inc., Shieshdo, Star Skin Beauty Group AG, Yunos Co. Ltd and among others.
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Key Benefits for Stakeholders:
This report provides a quantitative analysis of the current trends, estimations, and dynamics of the global body scrub market from 2017 to 2025 to identify the prevailing market opportunities.
The key countries in all the major regions are mapped based on their market share.
Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
In-depth analysis of the market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global industry. Market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of market players.
The report includes the analysis of the regional & global market, key players, market segments, application areas, and growth strategies.
Key Market Segments:
Plant - Based
Gel or liquid
By End Users
Rest of Europe
Rest of Asia-Pacific
Rest of LAMEA
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