In an industry increasingly plagued by fake followers and inflated engagement, OnSocial’s platform is built on one core principle: trust through data. From identifying the right creators to protecting campaign budgets from fraud, this launch marks a new era in how brands engage with the digital world’s most powerful voices.
Redefining the Influencer Search Experience
Traditional influencer discovery has long relied on surface-level metrics and outdated databases. This results in wasted time, unreliable collaborations, and missed opportunities. The influencer marketing database can replace guesswork with real-time, verified performance and audience insights, giving brands everything they need to make high-impact decisions quickly.
Such tools integrates three key capabilities:
Deep audience analytics
Live performance data via Raw API
Built-in influencer fraud detection data
Together, these elements create a seamless pipeline from influencer discovery to campaign execution—all while maintaining brand safety and integrity.
Influencer Marketing Database, Reinvented
At the heart of the platform is OnSocial’s influencer marketing database—a massive, constantly updating engine covering:
Instagram creators
TikTok influencers
YouTube profiles
Every profile in the system is enriched with advanced metadata to support deep filtering across:
Niche, location, engagement rate, and audience type
Language, content frequency, and brand affinity
Growth trends, posting habits, and past collaborations
The result? Marketers can now find hyper-relevant creators in seconds—no more spreadsheet chaos or unverified contacts.
Audience Data Tool: Know Who They Really Influence
Influencer reach is only meaningful if it aligns with your target audience. OnSocial’s Audience Data Tool offers a detailed breakdown of both creator performance and their audience composition.
For creators, it reveals:
Average Likes, Comments, Views, Shares, Saves
Popular Hashtags & Mentions
Engagement Rate & Content Style
Verified Contact Info & Posting History
For audiences, it uncovers:
Demographics: Age, Gender, Country, Language
Psychographics: Interests, Purchase Behavior
Geographic Split: Global vs. Local Reach
Audience Credibility: Human vs. Bot followers, suspicious patterns, mass follow behavior
Notable Followers & Notable Likers
By merging content data with audience credibility scores, marketers can finally validate real influence before signing any deals.
Combatting Fake Influence with Influencer Fraud Detection Data
One of the platform’s most powerful features is its embedded influencer fraud detection data—a toolset designed to protect brands from wasting resources on inauthentic or manipulated engagement.
Using AI and machine learning, OnSocial continuously scans profiles for red flags like:
Sudden spikes in follower count
Repetitive bot-like comments
Suspicious likes and shares from low-quality accounts
Unusual posting behavior or inactive audience segments
This fraud detection engine assigns a credibility score to every influencer, allowing brands to confidently rule out creators with inflated metrics or artificial reach.
In an industry where up to 20% of influencer marketing spend is lost to fraud, this protection is no longer optional—it’s essential.
Real-Time Data: Raw API Access
To support fast-moving campaigns, OnSocial offers a Raw API for Instagram, TikTok, and YouTube, feeding live influencer performance data directly into brand dashboards or in-house platforms.
The API provides:
Follower counts, profile bios, and post timestamps
Post likes, views, comments, shares
Text, hashtags, mentions in posts
Access to all content using a tracked hashtag or audio feed
Alerts when a new post goes live or a milestone is reached
Marketers can track performance in real-time without relying on screenshots or post-campaign PDFs. Whether you're running a product launch or a sustained creator partnership, the data you need is always live, accurate, and actionable.
Designed for Scale, Precision, and Speed
Whether you're an e-commerce startup or a global brand, OnSocial’s influencer marketing database adapts to your needs with:
Fast, intelligent search filters
Fraud-proof validation layers
Campaign tracking dashboards
Team collaboration tools
Custom report exports
API integration for tech teams
This versatility makes it the perfect solution for brands, agencies, and influencer platforms looking to grow with confidence in a high-stakes marketing environment.
Real Use Cases: How Leading Brands Are Using It
Influencer Vetting: Instantly check follower credibility, past brand partnerships, and engagement quality
Campaign Planning: Match influencers with the exact audience profile your campaign targets
Live Monitoring: Track in-campaign performance as posts go live and adjust strategy in real time
Brand Safety: Avoid partnerships that could damage brand reputation through fake followers or misleading engagement
Performance Analysis: Compare creator performance post-campaign and generate reports for internal or client use
The Future of Influencer Marketing Starts Here
As influencer marketing continues to shift from trend to cornerstone, the need for reliable, fraud-resistant systems has become a top priority for brands worldwide. With the launch of its advanced influencer marketing database, OnSocial is leading that evolution—combining technology, data, and trust into one powerful platform.
For brands serious about driving performance while protecting their integrity, this isn’t just a tool—it’s a strategic advantage.
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Want to see how OnSocial can transform your influencer strategy? Visit OnSocial
Discover truth in data. Stop fraud before it starts. Partner with influencers who actually influence— Visit OnSocial.
Media Contact:
Website https://app.onsocial.ai/