Key players in the cardiovascular ultrasound system market include GE Healthcare (U.S.), Philips Healthcare (The Netherlands), Siemens Healthcare (Germany), Hitachi Medical Corporation (Japan), and Toshiba Medical Systems Corporation (U.S.).

GE Healthcare (U.S.) held the largest share of the cardiovascular ultrasound system market. Over the past three years, the company adopted the strategies of expansions, acquisitions, product launches, and approvals to maintain its position in the cardiovascular ultrasound system market. In August 2016, GE Healthcare launched a new generation of high-end portable compact cardiovascular ultrasound, the Vivid iq at the European Society of Cardiology Congress in Rome (Italy).

Target Audience:

# Cardiovascular ultrasound system manufacturers
# Cardiovascular ultrasound system distributors and wholesalers
# Pharmaceutical companies
# Various research and consulting firms
# Research institutes
# Contract manufacturing organizations (CMOs)
# Original equipment manufacturers (OEMs)

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Esaote S.p.A, a global cardiac ultrasound products company, offers a broad range of echocardiographs. In order to maintain its position in the cardiovascular ultrasound system market, the company primarily adopts the strategy of product launches. In March 2016, the company launched the MyLab Eight ultrasound system at the European Congress of Radiology and in January 2016, the MyLa Six CrystaLine ultrasound system at the Arab Health 2016. The company enhanced its product portfolio with the launch of these products.

Recent Developments:

# In 2015, GE Healthcare signed a memorandum of understanding with the Oregon Health & Science University (U.S.) to undertake collaborative R&D studies in the field of cardiovascular imaging & treatment as well as in big data research.

# In 2015, GE Healthcare launched a new 4D cardiac ultrasound software—cSound—for three new ultrasound systems, namely, VividS70, VividE90, and VividE95 in the U.S. and some countries in Europe, Asia, and LatinAmerica.

The cardiovascular ultrasound system market is in different phases of growth in different regions. In the U.S. and Europe, this market is in a mature phase with several key players opting to improve the filtration process with advantages such as non-invasiveness, accessibility, bedside evaluation, repeatability, real-time results, good image resolution, and more accurate quantification.

Key questions addressed by the report:

# Who are the major market players in the cardiovascular ultrasound system market?
# What are the regional growth trends and the largest revenue-generating regions for cardiovascular ultrasound system market?
# What are the major drivers and challenges in the cardiovascular ultrasound system market?
# What are the major product segments in the cardiovascular ultrasound system market?
# What are the major end users for cardiovascular ultrasound system?

Key players in the market are majorly focusing on product launches and approvals to strengthen their position the market. In June 2016, FUJIFILM Medical Systems U.S.A. Inc., showcased the next generation of its Synapse Cardiovascular, a cardiac imaging tool and SonoSite iViZ, the latest portable ultrasound. Similarly, in November 2015, Siemens Healthcare (Germany) launched its new ultrasound imaging system, the HELX with Touch Control in its Healthcare Acuson S Family.

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