It is expected to witness a healthy growth in the coming five years too, with a projected CAGR of 20.6% in the forecast period of 2019-2024, attaining a value of USD 4.6 billion by 2024. The swift growth of the market, the fastest of any functional beverage globally, is driven by a rising demand for the beverage in emerging economies due to lifestyle changes and the drink’s abundant health benefits.

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Competitive Landscape & Supplier Analysis

1. GT’s Living Foods
2. KeVita, Inc.
3. Remedy Kombucha Pty Ltd.
4. Brew Dr. Kombucha, LLC
5. Carpe Diem
6. Humm Kombucha, LLC
7. Kombucha Wonder Drink
8. Reeds, Inc. (NASDAQ: REED)
9. Buchi Kombucha
10. Equinox Kombucha

Kombucha tea is available in various different flavours like regular/original, fruits, herbs and spices, flowers, and others. Manufacturers are experimenting with new flavours like a blend of flowers, fruits and herbs and spices, catering to the emerging preferences of a large proportion of consumers. It is thought to have several health benefits like detoxification, joint care, maintaining a healthy digestion, strengthening of immune health and cholesterol reduction.

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Kombucha, also known as tea mushroom, is a slightly alcoholic functional beverage, which is made by fermenting tea and sugar with the kombucha culture or SCOBY (Symbiotic Culture of Bacteria and Yeast). Depending on the type of the tea used, Kombucha’s taste ranges between sparkling apple cider and champagne. The drink is broadly categorised as:

Organic
Non-organic
Kombucha tea is accessible widely in supermarkets/hypermarkets, convenience stores, health stores, and through online retailers, among others. The beverage is proving to be especially popular in the retail and institutional segments of the emerging markets due to changing food habits, increasing incomes and urbanisation.

1 Preface

2 Research Methodology

3 Executive Summary

3.1 Market Overview

3.2 Market Key Demand Drivers

3.3 Key Players

3.4 Supply Market Changes

4 Global Kombucha Tea Market Outlook

5 Global Kombucha Tea Market

5.1 Global Kombucha Tea Market Analysis

5.1.1 Chart: Global Kombucha Tea Historical Market (2014-2018) & Forecast (2019-2024)

5.1.2 Figure: Breakup by Region

5.1.2.1 North America

5.1.2.2 Europe

5.1.2.3 Asia Pacific

5.1.2.4 LATAM

5.1.2.5 Middle East and Africa

5.1.3 Chart: Regional Kombucha Tea Historical Market (2014-2018) & Forecast (2019-2024)

5.1.3.1 North America

5.1.3.2 Europe

5.1.3.3 Asia Pacific

5.1.3.4 LATAM

5.1.3.5 Middle East and Africa

5.1.4 Chart: Global Kombucha Tea Market Breakup by Type and Historical Market (2014-2018) & Forecast (2019-2024)

5.1.4.1 Organic

5.1.4.2 Non-Organic

5.1.5 Chart: Global Kombucha Tea Market Breakup by Distribution Channels and Historical Market (2014-2018) & Forecast (2019-2024)

5.1.5.1 Supermarkets/Hypermarkets

5.1.5.2 Convenience Stores

5.1.5.3 Health Stores

5.1.5.4 Online Retailers

5.1.5.5 Others (Inc. Restaurants)

5.1.6 Chart: Global Kombucha Tea Market Breakup by Packaging and Historical Market (2014-2018) & Forecast (2019-2024)

5.1.6.1 Glass Bottles

5.1.6.2 Aluminium Cans

5.1.6.3 PET Bottles

5.1.6.4 Others

5.1.7 Chart: Global Kombucha Tea Market Breakup by Flavour Type and Historical Market (2014-2018) & Forecast (2019-2024)

5.1.7.1 Fruits

5.1.7.2 Regular/Original

5.1.7.3 Herbs & Spices

5.1.7.4 Flowers

5.1.7.5 Others

5.1.8 Chart: Breakup by Tea Types for Brewing Kombucha Tea

5.1.8.1 Green Tea

5.1.8.2 Black Tea

5.1.8.3 Oolong Tea

5.1.8.4 Others

5.1.9 Chart: Global Kombucha Tea Market Breakup by Age Group and Historical Market (2014-2018) & Forecast (2019-2024)

5.1.9.1 Age40

5.1.10 Chart: Global Kombucha Tea Market Breakup by Gender and Historical Market (2014-2018) & Forecast (2019-2024)

5.1.10.1 Male

5.1.10.2 Female

5.2 Manufacturing Process

5.2.1 Detailed Process Flow

5.2.2 Operations Involved

5.2.3 Mass Balance

5.3 SWOT Analysis

5.3.1 Overview

5.3.2 Strengths

5.3.3 Weaknesses

5.3.4 Opportunities

5.3.5 Threats

5.4 Porter’s Five Forces Analysis

5.4.1 Overview

5.4.2 Buyer’s Power

5.4.3 Supplier’s power

5.4.4 New Entrants

5.4.5 Degree of Rivalry

5.4.6 Substitutes

Related Links:
https://www.expertmarketresearch.com/reports/tea-market
https://www.expertmarketresearch.com/reports/aluminium-cans-market

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