You might not have heard the term clean stencils as a marketing strategy. But, you might have heard its other name called reversegraffiti. It is an environmentally safe, innovative and most importantly eye-catching form of marketing. It has gained popularity recently as a marketing technique. It was previously used for displaying only artworks. Are you a business owner interested in reducing the footprint created by your marketing efforts? Are you looking for an affordable form of marketing? If your answers to these questions are affirmative, you can confidently choose a marketing agency with expertise in reverse graffiti advertising.
What is It?
Also, called chalk tagging, this marketing effort involves cleaning particular areas of dirty walls or pavements. This is not a regular cleaning technique. But, the outcome of this cleaning will be meaningful marketing content on the wall or pavement. You might have written your name or something on the windshield of your car before getting rid of the dust completely. This is what reverse graffiti is all about. However, for commercial and repeatable reverse graffiti London, a stencil is made using plastic or metal with the marketing message that you wish to share. This is whyare one of the names of this marketing technique.
How is it Done?
The stencil is first placed on the dirty surface. After this, either a clean cloth or a power washer is used to clean through the cut-out areas of the stencil. When you left the stencil, the design in the stencil is replicated on the dirty wall or pavement with a clean area. This is why it is clean stencilsone of the pavement advertising techniques.
Why Use Reverse Graffiti?
Reverse graffiti London or any other place for that matter is an innovative marketing technique. So, if you are looking for innovative ways to create awareness for your brand, this marketing technique can help you that too affordably. With this technique, marketers can directly target your customers with the help of a wall or a sidewalk. Above all, it does not need any chemicals or paint and it just needs water to improve the reach of your brand.
To get the best outcome from this street marketing technique, all you will have to do is to choose a marketing agency. If the agency has experience in guerilla street marketing and clean stencils, they will create the best impact on your business.
Reverse Graffiti Advertising
London & UK
+44 20 7607 2568