LAT.VC has announced the launch of a new $100 million early-stage fund dedicated to investing in Latino-led start-ups, marking a record number of companies backed by the firm in a single year. The move highlights LAT.VC’s commitment to addressing the longstanding funding gap faced by Latino entrepreneurs signals growing momentum around inclusive investing.
The newly launched fund is aimed at supporting early-stage companies—specifically at the pre-seed, seed, and Series A stages—that are led by Latino founders building scalable, tech-enabled businesses. By deploying capital at these critical points in a start-up’s journey, LAT.VC hopes to provide not just funding, but long-term partnership and growth support.
With this new fund, LAT.VC has already made investments in more than 30 Latino-led start-ups across industries including fintech, health tech, edtech, and e-commerce. This milestone represents the highest number of investments in Latino start-ups made by the firm within a single funding cycle.
Founded with a mission to close the equity gap and unlock the potential of the Latino business community, LAT.VC has long focused on backing entrepreneurs who are shaping the future of what it calls the “New Mainstream Economy.” The firm recognises that while Latino communities drive a significant portion of economic growth, they remain significantly underfunded and underrepresented in venture capital portfolios.
LAT.VC’s investment thesis is built on the belief that diverse leadership leads to stronger outcomes. The firm sees Latino entrepreneurs not as a niche, but as a driving force in today’s economy—creative, capable, and well-positioned to meet the needs of an increasingly diverse consumer base.
“We’ve always known the potential was there,” said a spokesperson for LAT.VC. “This new fund is our way of doubling down on that belief. By increasing access to early capital, we’re helping unlock businesses that are ready to grow, scale, and redefine industries.”
The announcement comes at a time when discussions around diversity and equity in venture capital have become more urgent. While progress has been made in some areas, Latino founders still receive less than 2% of total venture capital funding in the United States. LAT.VC is working to change that through targeted investment, mentorship, and ecosystem-building.
The firm’s approach goes beyond simply writing cheques. LAT.VC provides strategic guidance, operational support, and access to a wide network of investors, mentors, and industry experts. This holistic support system is designed to help start-ups navigate the challenges of early-stage growth while building strong, resilient businesses.
Founders backed by LAT.VC often cites the firm’s culturally informed approach as a key differentiator. Understanding the specific barriers and opportunities within the Latino business community allows the firm to offer support that feels relevant, respectful, and effective.
The new $100 million fund is being closely watched by others in the venture space as a model for inclusive investing that is also commercially viable. LAT.VC’s portfolio companies have already begun to attract follow-on funding and media attention, suggesting that the firm’s strategy is not only principled but profitable.
As part of this expansion, LAT.VC will also be hosting more events and initiatives aimed at spotlighting Latino entrepreneurs and connecting them with additional sources of funding and support. The firm views community engagement as a key pillar of its success and plans to deepen these efforts in the year ahead.
This latest fund is just one step in what LAT.VC hopes will be a long journey of change within the venture capital landscape. The firm is calling on other investors to join the movement by recognising the value and vision Latino founders bring to the table.
By backing a record number of start-ups with this new fund, LAT.VC is sending a strong message to the market: the future of innovation is diverse, and Latino entrepreneurs are a vital part of that future. The firm remains committed to driving impact, one investment at a time.
With bold action and a clear sense of purpose, LAT.VC is leading by example. Its new fund is not only a financial milestone—it’s a turning point in the narrative around who gets funded, who gets seen, and who gets to lead.
About Us:
LAT VC is a purpose-led venture company that invests in early-stage US Latino-led and owned businesses with large and high growth opportunities. The company started in 2019, addressing the troubling economic costs to our country and the underfunding of US Latino entrepreneurs. The company invests, elevates, and accelerates Latino-owned businesses by investing early. LAT VC invests from $200,000 to $1.5 million in Latino-led and owned technology companies that offer or provide technology as core to businesses. Full details on LAT VC's process and the pitch submission form can be found on their information-packed website at https://lattitudeventures.com.