Non-volatile memory is a type of computing memory that has the capability of saving data even when it is not connected to a power source. The non-volatile memory market was valued at USD 54.3 billion in 2020 and is projected to reach USD 83.6 billion by 2025, at a CAGR of 9.0% between 2020 and 2025. Increasing demand for faster access and low power consuming memory devices is expected to drive the overall non-volatile memory market during the forecast period. The rising need for memory devices with high speed, low power consumption, and high scalability is expected to fuel the development of new non-volatile memories. Various players involved in this market strive to address this need with the development of emerging memories, such as RRAM, MRAM, FeRAM, and STTMRAM.

The key players are developing and setting new trends in the non-volatile memory market to expand their global presence and increase the market share. Partnerships, agreements, collaborations, acquisitions, and new product/service launches are some of the major strategies adopted by these players to achieve growth in the non-volatile memory market.

For instance, March 2020 Samsung Electronics announced that it has successfully shipped one million of the industry’s first 10nm-class (D1x) DDR4 (Double Date Rate 4) DRAM modules based on extreme ultraviolet (EUV) technology. The new EUV-based DRAM modules have completed global customer evaluations, and will open the door to more cutting-edge EUV process nodes for use in premium PC, mobile, enterprise server and datacenter applications.

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Samsung Electronics is among the leading innovators in the non-volatile memory market. The company invests heavily in R&D to develop cost-competitive products and stay ahead in the industry. The company has adopted inorganic growth strategies to develop new technologies as well as to target new opportunities in different markets. The company has a multidimensional business approach with both backward and forward integration. The company provides foundry; testing; packaging; memory integration such as DRAM, Flash, and low power memory; and end-user application products. The company’s wide portfolio of products and services help it compete in different market segments at different levels of the value chain. The Company’s dedicated memory business unit extensively works for the development of various DRAM and NAND products with higher densities. The company plans to invest USD 116 billion in non-memory chips by 2030, to cut its reliance on the volatile memory chip market and develop chips to power self-driving cars and AI-enabled devices.

Toshiba Corp. (Japan) is one of the world’s leading companies in the non-volatile memory market. The demand for Flash memory products is high and the company strives to cater to the continuing demand for storage by introducing new memory products. The company follows organic growth strategies and has a significantly increasing R&D investment for its next-generation memories and 3D memories business. The company’s primary focus is on continuing the investment in the memory business and accelerating the development of BiCS FLASH memory. The company would enhance cost competitiveness by accelerating the development of BiCS and expand SSD business. The company plans to increase its BiCS manufacturing capacity and devote more resources to SSD development. In the future, the company is expected to open SSD Design Center in North America for the same.