Printing inks finds applications in print media, packaging, textiles and catalogs and brochures among others. Depending upon the requirement of the applications, special additives are added to printing inks in order enhance its performance and add new features to it. Printing ink additives help to maintain various characteristics such as pH, viscosity, softening point and cloud point among others. Printing ink additives include dispersants, defoamers, emulsifiers, stabilizers, rheology modifier and wetting agent among others. Based on the processes, printing inks are classified as rotogravure, flexographic, digital printing and lithography among others. Depending upon the technology, printing inks additives are classified as water based, solvent based, oil based and radiation cured systems among others. In 2012, solvent based rheology modifier and dispersants were the largest used printing ink additives in the industry.

The market for printing ink additive is driven by huge demand from packaging and printing inks end-user market. The demand for printing ink additives from commercial printing was high as they drive performances and aesthetics of the product. Increasing demand for defoamers and wax additives has been major factor for growth in printing ink additives market. Printing ink is also used in packaging applications and is expected to provide better opportunities for printing ink additives in near future. Digital printing is one of the fastest growing processes in printing inks market and is likely to offer huge boost for the printing ink additives market in next few years. Water based printing ink additives are anticipated to provide more opportunity for the printing ink additives due to their lower VOCs content. However, stringent environmental regulations and fluctuating supply are anticipated to hider the growth of the market in next few years.

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In terms of demand, Asia Pacific was the leading region in printing ink additives market. Asia Pacific is anticipated to be one of the fastest growing markets for printing ink additives due to increasing demand from commercial printing and packaging end-user markets. The market for printing ink additives in Asia Pacific was led by China and Japan owing to huge demand from commercial printing and publications. However, emerging countries such as India and South Korea are likely to provide better opportunity for printing ink additives market owing to increasing consumption from commercial printing and packaging end-user industries. Asia Pacific was followed by Europe. Germany, France, the UK, Italy and Sweden were the major consumers of printing ink additives in Europe. The demand for printing ink additives was huge from digital printing markets, one of the fastest growing processes in printing industry. However, stringent regulations related to printing ink additives are likely to act as restraint for the printing ink additives market in this region. North America had the third-largest demand for printing ink additives in 2012. Increasing demand from digital printing is driving the growth of the printing ink additives market in this region.

The demand for printing ink additives was led by the U.S. in North America. However, Canada and Mexico are likely to exhibit more demand for printing ink additives owing to rise in commercial printing industry. Rest of the World market is expected to show huge potential for the printing ink additives market in near future. In terms of demand, the Middle East is the major consumer of printing ink additives in this region. The demand for printing ink additives is high from end-user industries such as packaging and printing publications.

Some of the key manufacturers in the printing ink additives market are BASF SE, Clariant AG, E. I. du Pont de Nemours and Company, Honeywell International Inc. and MÜNZING Micro Technologies GmbH among others.

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