Despite the technological development, and information security and protection e-fraud always finds a way. E-commerce is tempting land for scammers. Millions of people are buying tons of products every day and billions of dollars are spent.
According to Statista, Internet users spent the last quarter of 2018 in e-purchasing. Everyone spent an average of $4.52 per visit and sales of $2.842 trillion, which is expected to increase to $4.878 trillion in 2021.
Sometimes the failed experiences we have experienced in our various electronic transactions make us go away from this kind of trade. No one wants to be exposed to a similar situation, whether for individuals or companies.
88% of visitors do not repeat their visits after a bad experience. 94% of them judged the site from the first impression of its main page. 74% take the decision to continue browsing the site based on the overall layout of the home page.
Global trends are moving towards e-commerce growth. E-business transactions are likely to reach 95% by 2040, and sales will double to 4.5 trillion by 2021, compared to 2017 sales estimated at $ 2.3 trillion.