5th October 2018 - Kolkata - To use their services or products, transactional SMS service sent messages to the business to their clients thus providing important information. The Web2sms is such a platform, which can provide such a messaging service in a very lucrative way. Examples of transactional messaging which they can send include order confirmations, account balances, delivery information, tracking, and shipping. To reset the password, the messages also contain links.
As contrary to more traditional methods like phone, email or post, there are many advantages of sending transactional information to the customers. To interact with companies via messaging rather than phone, text messages develop the capacity to deliver the messages at a rapid pace. For the adults aged between 18 - 34, the figure jumped to 76%. To digest the information at the time that is correct, messaging is a nonintrusive channel and permits the recipient to receive the information. Within 5 minutes of being received, 95% of the SMS are actually opened.
Successful setting up of this transactional messaging system for the e-commerce websites are relatively easy and rapid method. There is minimal need for human input, ones established as it enables the business to direct to resources to other areas of business. It is seen that nearly 98% of the SMS are open. For communicating with customers, this SMS is an efficient platform. When sending important transactional information, this is especially important.
For traders to use a platform that performs information to be sent and received swiftly, transactional messaging is generally time-sensitive in nature. To the customers, these types of messages can act as triggers and messages can be sent instantly. Permitting the customer to respond promptly, 95% of the text messages are opened in a quick manner.
Within the arms reach at all times, 90% of adults have their mobiles. It is easy for the consumers to send and receive the messages, unlike the emails. For the transactional communication, this makes the SMs extremely critical.
Providing great marketing scope, this type of messaging can assist the facility of a deeper customer relationship. Increasing the customer experience and developing loyalty to drive the sale, this engagement with SMS can create a direct connection between consumer and brand.
You need to a get reliable SMPP protocol, in order to enable the transactional SMS through a company. Permitting effective and swift delivery of messages, SMPP which is a level 7 TCP/IP protocol behaves like a great backbone. To roll out their transactional messaging and taking advantage of that, most of the enterprise providers connect with an SMS gateway.