This can be categorised within a theory called Self-Determination theory. Essentially it theorises 2 main forms of motivation: Intrinsic and Extrinsic. Essentially intrinsic motivation is doing ps4 coins because you enjoy the action of doing it and not the outcome itself. Extrinsic motivation is the ps4 coins, doing something for the reward at the end of it. In FUT, intrinsic motivation to play the game has been lacking as the game cycle continues because gameplay becomes less and less enjoyable.
Players are moving towards extrinsic ps4 coins, in that they are playing purely for the reward at the end of it. EA themselves don’t help this cycle either as fifa 19 coins ps4 modes are so centralised on the outcome and reward rather than the enjoyment of the gameplay itself. This is one reason why sticking in menus, doing SBCs and playing FUT Champs for the rewards become harder and harder because the quality of motivation is ultimately “worse”. Mastery climates are the ps4 coins situation as they promote independent learning and fifa coin sites, emphasising co-operation.