Instant coffee is coffee powder or soluble coffee made from coffee beans, which enables people to make a cup of instant coffee with just stirring the instant coffee in hot water. The instant coffee is manufactured by the spray-drying and freeze-drying methods. Both methods preserve the quality, aroma, and flavor of the coffee. Some of the advantages of instant coffee are lower shipping weight and volume than coffee beans and a longer shelf life.

Its quick and easy preparation in a short span of time as well as high antioxidant content acts as the key drivers of the instant coffee. Hectic lifestyle and low costs of instant coffee have increased the demand for instant coffee in the market. However, the lack of a fresh coffee feel in instant coffee has restrained the market growth. Instant coffee is high in acrylamide, a chemical compound that has been shown to cause cancer in animals, which has hindered the market growth. A variety of different flavored instant coffee has made its way into the market, which creates new opportunities for the market growth.

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Key Benefits
• The study provides an in-depth analysis of the market, with current trends and future estimations to elucidate investment pockets.
• Comprehensive analysis of factors that drive and restrict the growth of the market has been provided.
• The report provides a quantitative analysis to help stakeholders to capitalize on prevailing market opportunities.
• Extensive analysis of different segments helps understand various products of the market.
• Key players have been profiled and their strategies thoroughly analyzed, which predict the competitive outlook of the market.

Instant Coffee Market Key Segments:
By Type
• Spray-drying
• Freeze-drying
• By Packaging
• Jar
• Pouch
• Sachet
• Others

By Distribution Channel
• Business-to-business
• Supermarkets & Hypermarkets
• Independent Retailers
• Departmental Stores
• Others (Online Retail, Specialist Retailers)

By Geography
• North America
• Europe
• Asia-Pacific
• LAMEA

Key Players
• Nestle S.A
• Starbucks Corporation
• Jacobs Douwe Egberts
• Strauss Group Ltd
• Matthew Algie & Company Limited
• Kraft Foods Inc
• Tata Global Beverages
• Tchibo Coffee International Ltd
• Unilever Plc
• Keurig Green Mountain

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