Instagram is a great tool for schools, non-profits, churches and social groups to use. It's easy, and people love it because it can all about visuals. As they say, a picture is worth a thousand words.

Why would you be on Instagram?

Here are some statistics that should get you excited.

More than 600 active monthly users.
40 billion pictures happen to be shared on the social site.
Each day, 4. 2 billion dollars people like pictures and videos on Instagram.
twenty-eight percent of Internet users between the ages of 18 as well as 29 are on the platform.
8 percent of brands utilize Instagram, and it's expected to increase to over 70 percent by the end of the year.
Some reasons brands, including nonprofits, are migrating to Instagram:
You can upload as many as 10 videos or even pictures into a single post, which means if you grab they've attention with your primary image, they'll take a few much more moments to scroll through your other videos or photos.
You can sponsor your posts or create ads to a potential audience, which helps you grow with the right people and encourages all those in your target audience to get involved with you.
The reality is that Instagram is a superb tool for non-profits and others to grow their base. Through telling visual stories, you can raise awareness for your brand name and get people caring and involved in the work you do. With the creative use of hashtags, you can grow your follower base each week.
If you're looking to grow your followers on Instagram, here are some helpful suggestions you should consider:

The best times for engagement on Instagram are printed Mondays and Thursdays.
You can use up to 30 hashtags in Instagram. Use relevant hashtags. Some hashtags you can use consist of #philanthropy, #fundraising, #volunteer, #causes, # non-profit, or
Make sure that your videos are fun. And, if you can't make them fun, then make certain they're high-quality and striking. Ask yourself when posting when the videos or images grab you. If they don't, they'll not engage others either. Remember, you're trying to capture individuals attention, and since a lot of young people are on the site, they're searching for things that catch their attention.
Tag people in your articles. Use @mention (username) to tag your best supporters, champs, and others outside of your organization to help you raise awareness. When you label others, it helps your post stay relevant longer.
Social networking is all about networking. People want to see YOU. Make it a point to let your own followers get a "behind the scenes" look at the work if you're doing.
Millennials and Generation Z, many of those who are about Instagram use filters and emojis. Make it a point to use all of them on Instagram. Filter your images and add emojis for your posts and videos. As people are scrolling, this helps get their attention.

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