Market Reports on Saudi Arabia presents a new report on “Country Profile: Bakery & Cereals sector in Saudi Arabia”, the sector is led by Bread & Rolls market in both value and volume terms while Cereal Bars is expected to be the fastest growing category during the forecast period (2016-2021).

The Saudi Arabian Bakery & Cereals sector accounted for a volume share of 17.9% of the regional (Asia-Pacific) market in 2016. A large young population base coupled with increasing demand for convenient and healthy food options are driving the demand for bakery & cereals products in the country. The sector is led by Bread & Rolls market in both value and volume terms while Cereal Bars is expected to be the fastest growing category during the forecast period (2016-2021). Artisan Producers accounted for leading share in the sector. Food & Drinks Specialists is the leading distribution channel for bakery & cereals products in the country. Flexible Packaging is the most commonly used packaging material in the sector.

Country Profile report on the Bakery & Cereals sector in Saudi Arabia provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?
- Market Data: Overall market value and volume data with growth analysis for 2011-2021
- Category Coverage: Value and growth analysis for Baking Ingredients, Baking Mixes, Breads & Rolls, Breakfast Cereals, Cakes, Pastries & Sweet Pies, Cereal Bars, Cookies (Sweet Biscuits), Dough Products, Energy Bars, Morning Goods and Savory Biscuits with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading Players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
- Packaging data: consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Jar, Bottle, Bag/Sachet, Tub, Box, Pouch, and Tube.

Scope
- The Saudi Arabian Bakery & Cereals sector accounted for a volume share of 17.9% of the regional (Middle East & Africa) market, in 2016.
- The sector is expected to grow at a CAGR of 6.5% during 2016-2021.
- Bread & Rolls is the largest market; Cereal Bars is expected to be the fastest growing market.
- Food & Drinks Specialists is the leading channel for distribution.
- Flexible Packaging is the most commonly used packaging material in the Saudi Arabian Bakery & Cereals sector.

Reasons to buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Bakery & Cereals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capital, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Table of Contents
1. Report Scope
2. Executive Summary
3. Saudi Arabia in the Global and Regional Context
4. Market Size Analysis - Bakery & Cereals Sector
5. Market and Category Analysis
6. Distribution Analysis
7. Competitive Landscape
8. Health & Wellness Analysis
9. Packaging Analysis
10. Macroeconomic Analysis

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