Benefits of using Kinetic Typography Animation marketing


Posted August 26, 2021 by sbanimation

Kinetic Typography Animation can create associations or transitions that are interesting or intelligent, making the word into the image itself.
 
In a nutshell, Kinetic Typography Animation is an animation that brings typefaces to life. As you may expect, typography relates to text in this situation. These moving poems are intended to express or elicit a particular thought or emotion. It's also visually beautiful as well as auditorily exciting. Viewers will be able to engage with the information and recall the message more easily in this manner.

This animation is appealing because of its simplicity and beauty, which immediately attracts the attention of spectators.

Because it shows the message on the screen, Kinetic Typography Animation is also a suitable choice for companies that can afford to engage a professional voice-over artist.

Kinetic typography is a relatively simple, yet powerful method to use animation in a marketing campaign since it is so fully engaging - often utilizing very simple techniques, such as this sleek and super clean example commissioned by Apple.

There are two kinds of Kinetic Typography Animation, and they are as follows:

'Motion typography,' which alters the relationship of text components to one another by shifting and rotating them in 2D or 3D space, and 'fluid typography,' which refers to a change in the shape of a letter without necessarily changing its location.

Both can make fascinating or creative associations or transitions, transforming the word into the image itself. By emphasizing specific material, kinetic typography can help convey tone and emotion while also creating a unique aesthetic where none previously existed.

Another wonderful example of this in action was when McDonald's introduced their Little Tasters menu a few years ago. In the last two years, this sort of kinetic typography has grown quite popular in online business promotion.

If voice-over is not an option and the video must deliver the message without sound, the animated text is an excellent choice.

They say that actions speak louder than words, but it's safe to say that when those words are truly put into action, the emotional connection you can obtain from them is limitless. Not to note the video's ongoing interest throughout.

To find out more about how we can put your thoughts to life using Kinetic Typography Animation, send us an email at [email protected] or call us at +44 (0)207 148 0526.
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Contact Email [email protected]
Issued By Sbanimation
Phone +44 (0)207 148 0526
Business Address https://sbanimation.com/
Country United Kingdom
Categories Business , Law , News
Tags animated character , animation vr learning , elearningmanagementsystems , engaging communication , kinetic typography animation , medical vr animation , online marketing animation london , training animation
Last Updated August 26, 2021