The Traditional automobile was established more than a century ago. Over the decades, the automobile sector has constantly evolved from being mainly a matter of heavy mechanical systems to the integration of mechanical systems along with electronic controls. The main reason of this advancement is the emergence of power electronics technology and its possible incorporation at various levels in a vehicle. A basic application of power electronics is to control engines which are designed in the automotive for proper controlling and conversion of power. Power electronics technology helps in the efficient conduction and control of electric power in a vehicle.

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From November 2014, the European General Safety Regulation (EC) No 661/2009 mandates several new safety features for new passenger cars and commercial vehicles. In addition to the existing mandate of Electronic Stability Control (ESC) systems, new manufactured cars will essentially have Tire Pressure Monitoring Systems (TPMS), gear shift indicators, and driver seatbelt reminders.
These new and enhanced safety features will need additional power electronic components to be deployed in each vehicle. From November 2015, in Europe, according to the regulation, all new trucks and buses are to be equipped with Advanced Emergency Braking (AEB) along with Lane Departure Warning Systems (LDWS), which will also require power electronics for their operation. On the other hand, complex design and integration process for advanced technology devices impacts the adoption of new technologies in developing countries. These factors are likely to inhibit the growth of the power electronics market for automotive.

Top Key Players:-
• Continental AG
• Fuji Electric Co. Ltd.
• Infineon Technologies
• NXP Semiconductors
• Robert Bosch GmbH
• Rohm Semiconductor
• Renesas Electronics
• Texas Instrument Incorporated
• Toshiba Corporation
• Vishay Intertechnology

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The study also provides information for recent merger and acquisition deals happened in the market. Moreover, the report also includes growth strategies and entry barriers to be considered to cater to the exact business opportunities in this market. Additionally, to aid in strategic decision making, the report also includes competitive profiling of leading players, recent developments in the industry, financial analysis and various business strategies adopted by them. This report will help players in global automotive power electronics market to plan and implement their strategies in different market areas such as emerging geographies, and new technologies.

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