Danish IT company ELEARNINGFORCE International (EFI), the software developer behind award-winning e-learning platform LMS365, is now speeding up its global expansion. Founder and owner Bjarne Mortensen recently sold his ownership of EFI to external investors and has passed off his role as CEO to former VP of Sales, Lars Vestergaard, who settled into his new role of CEO as of January 1st, 2018.

Danish investors: A very interesting business case

Venture group Omni eLearning recently invested in the future of ELEARNINGFORCE International by purchasing Mr. Mortensen’s stake in the company. The group’s double-digit, million-dollar investment emphasizes EFI’s enormous potential and will support the company’s continuous growth. Omni eLearning is led by CEO Jacob Bro Eriksen, Johan Wedell-Wedellsborg, current owner and chairman of Danish transnational shipping group WECO, as well as Ole Kristoffersen and Steen Skallenbæk, founders and former owners of Lagkagehuset/Ole & Steen.

“We’re investing in a very interesting business case and in a company with ambitious plans for growth in a market that shows huge potential,” said Johan Wedell-Wedellsborg of Omni eLearning.“Before 2020, ELEARNINGFORCE International expects to surpass one million active cloud-users and finish building a well-functioning and global partner network. The scalability of ELEARNINGFORCE International’s solution and business model is unlimited.”

Cloud-based solution in close partnership with Microsoft

EFI has spent the last three years on a technical transformation of its eLearning solution, moving from traditional software development of a license-based solution to a pure cloud solution based on subscription sales. Leveraging Microsoft’s growing Azure platform, LMS365 ensures constant access to learning and can connect an unlimited number of users, no matter where they are in the world.

Established in all significant markets

“Today we have sales subsidiaries in the US, United Kingdom and Australia.” said new CEO Lars Verstergaard. “Before 2020 the plan is to be established in all the significant markets. We’re onboarding new clients faster than ever before. They are from all over the world, from all industries, and come in all sizes – from big international companies and organizations to smaller companies with 50 employees. Everyone needs development and learning – the customer base is enormous! With our cloud product and the new ownership, we’re positioned stronger, and there are no obstacles that can keeps us from growing.”

Founder and former co-owner continues as board member

Bjarne Mortensen continues as member of the ELEARNINGFORCE International board: ”I will continue as board member for as long as the owners wish. I would like to contribute in this exciting time, as the company is faced with international growth and I’m pleased that new and young energy is brought to the table.”

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About Omni Group
Omni Group is managed by Jacob Bro Eriksen, who has more than 30 years of experience in the financial sector. During the recent years Omni Group has sold its asset management activities to Maj Invest, directed the sales of a larger wind park in Germany, raised capital for Erik Damsgaard new ERP-software company Uniconta A/S, and been part of implementing a change of ownership at ELEARNINGFORCE International.

About ELEARNINGFORCE International
ELEARNINGFORCE International empowers people through learning management in the Modern Digital Workplace. LMS365 eliminates complexity by providing a complete learning platform that integrates seamlessly into your well-known Office 365 and SharePoint platform. LMS365 is highly customizable, easier to use, and faster to deploy. To accommodate the needs of the learner in the Modern Digital Workplace your learning environment is easily accessed from any device with the intuitive LMS365 app – learn whenever, wherever.

ELEARNINGFORCE International was established in 2003 and now has 4+ million users in more than 40 countries worldwide. ELEARNINGFORCE is a Microsoft Strategic and Gold Partner. Today the client list is long and diverse including among others Florida Department of Agriculture, Goodwill, the biggest privately-owned brewery I USA Pabst Brewing, Jaxa (NASA in Japan), ANCA and Axload. ELEARNINGFORCE International turned over approximately 30 million kroner in 2017 and employs 36 people. For more information please visit the company website.