Engaging customers can be a challenging task, one that involves extensive planning. However, with the iBeacon tool, the effort put into retaining a customer can be reduced to a fraction. This new technology tool has in a way changed the way the concept of retention is perceived and applied.

What iBeacon does is personalize a customer’s interaction with the company or store that he or she wishes to visit. The tool works on Bluetooth technology connecting the customer and the store.

For the store, this is an easy and effective form of promotion as this will help cut down on traditional marketing costs and will enable the marketer to communicate with the customer on a one on one basis.

For the customer, the tool helps discover savings in the form of discount coupons and so on. Therefore, it is win-win tool that requires minimum investment and is very easy to set up.

Considering how impactful this new technology can be, companies have started joining hands with Pynce, the brand behind the iBeacon solution. With the launch of this tool, marketers expect to get true value for their investment and a chance to improve their bottom line.

About Pynce:

Pynce is a smart city guide that helps companies reach their customers in a faster manner designed to achieve tangible results. Pynce brings to the table a unique customer engagement program for retailers called iBeacon.

Development of this tool has simplified business marketing for companies both big and small. This new technology that comes in the form of an easy to set up web platform is highly responsive and customer focused. To know more about it and experience the newest wave in marketing, please log onto https://www.pynce.com

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