Gold nanoparticles (AuNPS) are being widely used in bio-imaging and phototherapy due to their tuneable, highly sensitive optical, and electronic properties. Gold nanoparticles commonly find their applications in anti-microbial activity, in nanowires & catalyst, photodynamic therapy, the detection of biomarkers in the diagnosis of infectious agents, cancer, and heart diseases, and as substrates to enable the measurement of vibrational energies.

However, it uses in cardiovascular medicines remains the most promising application of gold nanoparticles. In cardiovascular medications, gold nanoparticles play a vital role as the biological barriers associated with them are negligible. Recent notable advancements transpired in nanotechnology have given rise to a generation of numerous types of nanoparticles, such as gold nanoparticles (AuNPs) that are specially designed to act as photothermal and radiosensitizers sensitizing agents.

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The growing adoption of nanotechnology in the healthcare industry alongside the spurting prevalence of cancer and other chronic diseases drive the gold nanoparticles market predominantly. Moreover, factors such as the increasing demand for medical imaging and the rising technological advancements are escalating the market on the furthered height.

Acknowledging the increasing graph of the growth the market is climbing pervasively, Market Research Future (MRFR) in its recently published Analysis, asserts that the Americas gold particles market will witness exponential gains by 2023, registering a striking double-digit CAGR of 16.5% throughout the review period (2017-2023). Increasing advancement in nanotechnologies is one of the key factors driving the gold nanoparticles market.

Additional factors substantiating the growth of the market include the rapidly increasing participation of market leaders, increasing government assistance, and amendments in the regulatory framework. Furthermore, the efficacy, these nanoparticles demonstrate in non-specific and targeted drug delivery systems therapies that are used to treat fatal viral diseases like AIDS (HIV), dengue, papillomavirus, herpes, and Ebola, supports the market growth, allowing doctors to use a single drug to combat all viruses.

Conversely, factors such as the challenges occurring in the R&D, stringent regulations imposed by the U.S. FDA, and the high cost of production are impeding the growth of the market. Also, difficulties in handling nanomaterial, and meager healthcare systems in low- and middle-income countries are likely to obstruct the market growth during the review period.