Lesley’s London to start product distribution in the African market

Leading provider of innovative beauty solutions, Lesley’s London, set to enter the African market with collaboration with Lesley’s hair factory

Lesley’s London has taken a giant stride towards achieving the company’s goal of becoming a global supplier of innovative beauty solutions as it recently announced its entry into the African market, starting from Kenya as it collaborates with Lesley’s hair factory, which will be the company’s official reseller in the continent. The entrance into the market is also in line with the company’s aim of adequately serving the dark-skinned community, ensuring that they do not settle for toxic chemicals.

The beauty industry has evolved over the years and while the development of the industry is encouraging, dark skin tones seem to have been somewhat neglected with a focus on fair ladies. Unfortunately, this has led to dark girls in particularly settling for products that are not only expensive but cause damage to their skins. This is where Lesley’s London is looking to change the narrative by availing girls with healthy, effective beauty solutions.

The company’s revolutionary beauty-retail concept has helped it gain the reputation of a beauty trailblazer, offering an ever-increasing assortment of products from carefully curated brands, featuring indie darlings, emerging favorites, trusted classics. The company’s entry into Africa is a further reiteration of this fact as it hopes to expand to other African countries like Uganda, Tanzania, Ghana, Nigeria and Ivory Coast in the near future.

The products offered by Lesley’s London are broadly categorised into human hair, perfumes, and makeup and beauty, specifically designed for dark skin tones.
More information about Lesley’s London and the beauty solutions offered can be found on the company’s website.

About Lesley’s London
Lesley’s London is a leader in retail, teaching and inspiring clients to play in a world of human hair and beauty. The company offers a wide variety of beauty solutions with a focus on meeting the beauty needs of dark skin tones.

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