Basics of E-Commerce Product Photography


Posted December 26, 2021 by marioaziz234

Leading Los Angeles downtown product photography studio easiest and affordable way to have your products photographed professionally.
 
Online sales of products require you to sell images before the product. E-commerce is a medium that allows you to communicate with customers through images.

While online shopping has many advantages, the main drawback is the inability to experience the full product experience. Customers can't touch the product and experience the true feel of the product before they make a purchase. They can only view the product through photos. The fate of your sales conversions will often depend on the quality of your e-commerce product photos.

Photography is all about capturing every detail.

These are some tips to improve your e-commerce product photos

1. Background: For most products, a clean and seamless white background is preferred. To maintain consistency between images, use the same background for all your products.

2. Equipment: The basic necessity for any activity is tools. You will need a quality camera, a tripod that is sturdy, high-quality lights, and all the other essentials for photography.

3. Context: It can be very useful to assess a product in relation to its surroundings, especially when size is important. To show its true size, a bed sheet should be shown stretched over a bed.

4. Props: Should props be used? It all depends on the product. Props are sometimes a good idea, but can be dangerous for products. If you use jewelry with clothes, it can distract from the fact that they look great on a model or mannequin.

5. Preparing the product: It is important to prepare it properly. Make sure the product is clean and presentable. Check that everything is in perfect condition.

6. Multiple angles: Display your product from multiple angles to allow customers to see every detail. Images are the best way to communicate with customers via e-commerce. Don't disappoint them with a small number of images. Display at least 6 images per product. To capture complex and minute details, show close-ups.

7. Emotion: It can be difficult to communicate emotions with just a product image. Make sure to capture images that are emotive. Your product can be linked to family values, or something similar. The product exists, but it is connected to emotions.

8. Consistency is a critical element in e-commerce product photography. Professional e-commerce sites must maintain consistency across all photos. All products must be photographed with the same background or subtle changes. Your e-commerce website will look more professional and smooth if you are consistent.

9. Size: Make sure to present images of the right size. Sales aren't at their best when small images are used. Keep high resolution large size photos for better sales conversion.

10. Video: An image can be viewed as a trailer for a movie. A video is like a complete movie. Don't limit yourself and show a video of the product. If you sell complicated products that have moving parts, video will be a great help.

While online shopping has many benefits, it also comes with one big drawback: Online shopping is not possible for customers to touch the product and feel its full experience. This can make it difficult to purchase the product. Customers can only interact with product photos. This is where e-commerce product photos play a crucial role in bridging the gap.
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Issued By https://bestimagesolutions.com/
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Categories Photography
Tags photographer for products , product photographers , product photographers los angeles
Last Updated December 26, 2021