Augmented Reality: Technology that connects reality to the virtual world!!!
Augmented Reality, commonly known as AR is a technology used to connect virtual information on to the world that we see. The main purpose of this technology is to give the opportunity for consumers to live an immersive experience. For brands, it's a way to attract consumers attention to make the difference in the decision of purchase.
Augmented Reality in Packaging- Take Your Product to the Next Level
Offers all services that QR-code offers today
Your package will speak as soon as the consumer points the camera at it
Show product information directly on the package
Your consumer can look inside the package without opening it
Translate package's product information in visual language to your consumer
Offer unique benefits by adding digital content such as avatars, games which are particular for your product
How to Use Augmented Reality for Your Product Packaging
By Product Visualization
Extend Real Estate
By interactive content, increase brand engagement
Without having to repackage everything, update your AR Content
How is Augmented Reality working for Industries?
Augmented reality is creating an impactful mark on the consumer packaged goods (CPG) industry and essentially helping manufacturers bring more products to retailers and expand to new markets continually and impressively. Major brands such as Coco-Cola, Kraft, L’Oréal, and Simmons have already adopted this technology for demonstration, promotion, and product differentiation.
Preview Study @ https://www.transparencymarketresearch.com/augmented-reality-packaging-market.html