Electrically erasable programmable read only memory (EEPROM) is a non-volatile memory used in computers, smartphones, and electronic devices to store small volumes of data. Increasing demand for high speed, highly scalable memory devices, and low power consuming devices are major factors driving growth of electrically erasable programmable read only memory market. Increasing adoption of high speed internet and Internet of Things (IoT) devices have propelled the demand for high speed memory devices, which are expected to fuel growth of electrically erasable programmable read only memory market in IOT devices.

According to Coherent Market Insights analysis, in 2016, an estimated 17.7 billion IoT devices were installed worldwide and is predicted to reach up to 30.7 billion by 2020. Furthermore, increasing trend of wearable devices in healthcare and sports is propelling demand for high scalable memory devices to maintain strong network connectivity and record the generated data, which in turn is driving growth of the electrically erasable programmable read only memory market. Furthermore, increasing adoption of smart cloths has increased the demand of wearable devices. In 2016, an estimated 35.3 million units of body wearable devices were sold and it is projected to reach 39.4 million units by the end of 2018.     

Electrically Erasable Programmable Read Only Memory Market Outlook – Asia Pacific holds the largest market

On the basis of geography, electrically erasable programmable read only memory market is segmented into North America, Europe, Asia Pacific, Latin America, Middle East, and Africa. Asia Pacific holds the dominant position in the global electrically erasable programmable read only memory market and is projected to retain its dominance throughout the forecast period. Significant growth witnessed by consumer electronics and automotive industry in turn fuels growth of market in major economies such as China and India. For instance, electronics market in India accounted for US$ 36.2 billion in 2016, from US$ 31.6 billion in 2015, and is projected to reach US$ 104 billion by 2020.

Moreover, electrically erasable programmable read only memory market of North America is gaining significant traction, owing to rising demand for high speed electronic devices and increasing proliferation of connected devices. Furthermore, high adoption of smartphone the U.S. creates a highly conducive environment for market growth. According to Coherent Market Insight, in 2016 around 208.6 million smartphone users were present in the U.S., up from 190.6 million users in 2015 and is projected to reach 257.7 million smartphone users by 2020.

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Major players operating in electrically erasable programmable read only memory market include Atmel Corporation, Hitachi, Ltd., Infineon Technologies AG, Intersil, Linear Technology Corporation, Macronix International, Maxwell Technologies, Microchip Technology, Mitsubishi Electric Corporation, NXP Semiconductors N.V., ON Semiconductor, Renesas Electronics Corporation, ROHM Semiconductor, Samsung Electronics, Seiko Instruments Inc., STMicroelectronics, and Winbond Electronics Corporation.