Global Laundry Detergents Market 2021-2023

Market Highlights
The laundry detergents market is expected to witness high growth in future, due to increasing e-commerce platforms across the globe. Moreover, growing usage of laundry services in the emerging economies is expected to aid the growth of laundry detergents market.
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Key Players
Some of the key players in the global laundry detergents market are Unilever (UK), The Procter & Gamble Company (US), RSPL Group (India), Henkel AG & Company, KGaA (Germany), Church & Dwight Co., Inc. (US), Nirma Limited (India), Lion Corporation (Japan), Kao Corporation (Japan), and Method Products, pbc.(US).
Regional Analysis
The global laundry detergents market has been segmented on the basis of region, into North America, Europe, Asia-Pacific, Rest of the World.
North America is expected to dominate the global laundry detergents market owing to the rising number of e-commerce platforms is expected to be the major driving factor for product growth, particularly among the working-class owing to the convenience and easy accessibility. The e-commerce platform, in the US and Canada is largely acquired by companies such as Target, Amazon, and Walgreen. These companies offer wide range of products, which in turn attracts more consumers. Hence, it is expected to drive the laundry detergents market in coming years
Segmentation
The global laundry detergents market has been segregated, by distribution channel, into store-based and non-store based. The store-based segment has been further segregated into supermarkets and hypermarkets, convenience store, and others. The store-based segment is expected to generate higher revenue, with the supermarkets and hypermarkets sub-segment being the largest due to the strong and widespread network of stores. The non-store-based segment is expected to register the higher CAGR during the assessment period owing to technological advancements in the e-commerce industry and growing consumer preference for online retailing.

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