The COVID-19 pandemic is boosting digital marketing in 2020, according to Genie Crawl, one of the best digital marketing agencies in the UK. The coronavirus has been a big threat to companies around the world, especially small to medium sized companies. Digital marketing is quickly becoming the leading marketing campaign of choice to push companies forward, helping them reach their audience, boost their brand visibility and increase quality website traffic to boost conversion rates.

The economy is a major concern in the United Kingdom and a recession is inevitable due to the pandemic, which has forced people to take time off work and stay indoors, though some companies have managed to continue operating, making use of remote working to help staff remain working and help the business operating during this difficult time.

With more people working from home, there has been a shift in how everyday tasks are done from fitness workouts to ordering everyday shopping. People are making use of the internet rather than venturing out, which means that non essential items are also being purchased via the internet, which is why companies need to be focusing on their digital marketing efforts during this time, ensuring that they reach their customers to keep their business moving forward.

Tony Andrews, the Manager at Genie Crawl, said “This is the time for digital marketing. Offline marketing efforts have fallen away as less people leave their homes and rely on the internet instead. Streets are almost empty with fewer people venturing out, so no one is taking note of billboards and shop signs. At the same time the number of people turning to the internet is increasing. More people are visiting social media sites, looking for content on websites and they are buying products for home delivery.”

He went on to say, “We are expecting the online buying trend to continue well after the virus has disappeared, which is why companies should be focusing their efforts on digital marketing now. This can help them boost their business and continue operating during this difficult and worrying time.”

Genie Crawl is a leading digital marketing agency that is results driven and passionate in providing clients with the best results and first class services. This established boutique agency is backed by more than five years of industry knowledge and experience with a small and dedicated team who provide digital craftsmanship and a no contract service. Genie Crawl offers an extensive range of quality services from the United Kingdom base with more than five hundred completed projects, 96% customer satisfaction and a free site analysis. To find out more, visit https://www.geniecrawl.com/