Cosmetic Bottles-What Packaging Factors Are Attracting Buyers' Attention


Posted January 3, 2020 by Emilypacking

Living in an age of information overload requires effective packaging; if your product stands out, it can determine the buyer's behavior. So, what packaging factors are currently attracting the attention of buyers?
 
A study by Transparent Market Research suggested the use of cosmetic jars. According to their research, this market is rising and will continue to add value over the next four years. Let's look at three reasons why the cosmetics industry and consumers are turning to cosmetic jars to meet their packaging needs



Today, we find more products in cosmetic bottles. Previously, jars were used exclusively for creams. However, cosmetics companies have made inroads, packing body lotions, hair products, cosmetics, soaps and powders. Why trend? The growth of e-retailing requires reliable sealed portable packaging for its buyers. The success of



your brand depends on the user experience, so providing a good user experience by supporting reliable packaging is essential.

Many brands continue to promote environmentally friendly packaging as a marketing strategy. However, these products are often expensive. Although most of us are looking for environmentally friendly alternatives, a survey found that 68% of respondents said they would not pay higher prices for products that use sustainable / eco-friendly packaging. Plastics still dominate the cosmetic can market because they are cost effective and can be conveniently supplied in several different sizes. In addition, consumers are looking for reusable packaging options, and once the product is finished, cosmetic cans are often the ideal container for other items.

As mentioned earlier, first impressions matter. Packaging of various cosmetics in jars is popular. Remember, aesthetics is everything! By including custom typography and colors, you can provide users with a special experience.





Ningbo RUICHANG Commodity Packaging CO , Ltd . is a professional China manufacturer and supplier of Cosmetic Bottles . Specializing in the production of lotion pumps, airless bottles, acrylic lotion cans, cosmetic cans, etc. For product information of cosmetic bottles, please visit: https://www.ruichangpacking.com
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Tags cosmetic bottles
Last Updated January 3, 2020