Metal cans are containers that offer the storage and distribution of various products including such as chemicals, food & beverages, oil and so on. The global metal can market is anticipated to grow at a CAGR of 3 % over the forecast period (from 2016 to 2024). Various factors including environmental benefits offered by these cans, like fast recycle rate and the rising demands for canned food & beverages are expected to drive the global market.

However, with the advent of High-Density Polyethylene (HDPE) and Polyethylene Terephthalate (PET) in the packaging industry, these cans lost their major share in the industry. Moreover, the unstable prices of raw materials also pose a challenge to the market growth. By focusing on fresh product development and innovations, the manufacturers can ensure a considerable growth over the estimated years. The global market is divided into products and regions.

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The products sector includes footwear, garments, and gloves. The waterproof breathable garment sector is anticipated to occupy a considerable industry share over the next few years. This is mainly due to the growing demands for WBTs in active sportswear as they provide high performance and benefit many customers, especially sports enthusiasts.

The applications segment comprises active sportswear. The WBTs allow complete prevention from the absorption and penetration of sweat or water during any intense physical activity, and thus these textiles are utilized extensively across active sportswear. In addition, WBTs are primarily utilized in the production of athletics, casual, outdoor, or ski apparel. All the above aspects are estimated to favorably impact the growth of the global Waterproof Breathable Textiles (WBT) market.

Geographically, Europe was the domination regional market in 2015. It held over 30 % of the overall market share. The region is further expected to grow on account of the presence of various key market players. On the other hand, the Asia-Pacific market is also anticipated to experience huge growth opportunities in the near future.

The major companies of the global Waterproof Breathable Textiles (WBT) market include eVent (General Electric); W. L. Gore & Associates; Polartec LLC; and Sympatex Technologies GmbH. Among which, W. L. Gore & Associates dominated the global market in 2013. The company focuses on keeping a tight control over the production process for all its products, in which its fabric was utilized, ensuring the quality. Moreover, all these market players focus on providing recyclable, environmentally feasible PFC-free and PTFE-free products.

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