Nutrigenomics is a complex class of scientific applications in the field of nutrition. Nutrigenomics plays a crucial role in extending the use of nutraceuticals in the field of personal nutrition. A huge pool of scientific information is available about nutrigenomics, especially in the field of nutrigenomic technology. Expansion in the field of bioinformatics, genomics, computational biology, metabolomics, and proteomics are the major contributors for the growing use of nutrigenomics. Nutraceuticals are used in dietary supplements and functional food. They hold promise for improved and optimal use of nutraceuticals for extended personalized nutrition. The major factors which will drive the growth of application of nutrigenomics in the field of nutraceuticals are the potential benefits of nutraceuticals for human health, the favorable role of regulatory bodies, and scientific and technological advancements.

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Nutrigenomics help in exploring how the nutrients and bioactive dietary elements influence the gene expression and the inherent risk of an individual to any disease. Nutrigenetics, which is a branch of nutrigenomics, incorporates the genetic makeup of an individual and thus determines the need for any particular nutrient or bioactive component in such an individual. Nutrigenomics also holds the potential to influence the different parts of a food chain such as the genetic alteration of animal feed and crops. It can also be used in the field of analysis of food safety and personalization of nutrition. It is believed that further development in nutrigenomics will revolutionize the field of nutrition and diet and thus this market will see huge growth.

The widest acceptance of nutrigenomics is observed in the North American market followed by Europe. With better purchasing power and scientific advancement, emerging economies of Asia Pacific will also see significant growth in the nutrigenomics market. Some of the major players in the global nutrigenomics market are BASF, DSM, Danone, Unilever, Gene Smart, and Genova Diagnostics.

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